Woven by Toyota Global Rebrand
Creative direction for the rebranding of Woven Planet to Woven by Toyota.
Across internal and external products and applications.
Global Rebranding
In 2023 Woven Planet and Toyota became Woven by Toyota. I guided the creative direction of the rebrand. This project would include updating the global logo, brand guidelines, and company policy on internal and external apps and products. Click the image for the updated website.
Case Study Provided Upon Request
Logo & Branding
We worked with I&CO to create the new logo for Woven by Toyota. The goal was to create a unified logo that merged the two companies as one. Click the image to check out the press release.
Website & Internal/External Comms
Along with the rebranding we relaunched both our internal and external websites. I lead creative direction for both of these projects. These updated sites exerience resulted in an increase in usage of +33% externally and 43% internally.
Partners & Media
Throughout my time at WbT I worked closely with our partners and the media. My deliverables included branding assets, press releases, photos, videos, and motion graphics. Click the image to check out an example video.